Tuesday, February 28, 2012

Upcoming Prometheus goes more in your face viral than a chestbuster or a facehugger!



I have to say that aside from The Hobbit: An Unexpected Journey and The Dark Knight Rises, Ridley Scott's upcoming Prometheus may be the film I'm most anticipating in the 2012. Not only is it the director's first return to science fiction in 30 years it also boasts an all star cast including Michael Fassbender, Noomi Rapace, and Academy Award winner Charlize Theron. Couple that with the fact that it also takes place in the Alien franchise universe and most fanboys are ready to have a full on geekgasm.

Just exactly how much Prometheus will contain elements from the Alien films has been the subject of much speculation. Some have said the influence will be massive while others state it will be a slight brushstroke. Ridley Scott revealed the other day that the industry in charge of the Prometheus (the name of the spaceship in the film of the same name) will be none other than the Weyland Corporation. For fans of the original Alien films the Weyland-Yutani corporation was often referred to as "The Company" as Scott envisioned a future where only a few major companies owned the entire world. Actor Guy Pearce will be portraying owner Peter Weyland in the film. The full degree of Alien influence won't be known until June when the film is released.

Until then audiences will have to content themselves with the viral campaign that 20th Century Fox started. Said campaign began just today and not surprisingly involves Peter Weyland addressing an audience at a Technology, Entertainment, and Design conference some eleven years in the future. Picture Steve Jobs to the nth degree and you'll get an idea of what Pearce's character is all about. The video can be seen here: http://www.youtube.com/watch?v=dxdx4Qd-_yg

Prometheus opens June 8.

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